The show saw all the top talent in Bollywood come together to pay homage to the gorgeous Divas. Actresses who had featured in the Lux commercials were invited to add a special touch. The show seamlessly integrated fragrance with beauty. Notice that even the award title mentioned Rose. The on-ground event was aired on Zee TV leading entertainment channel at prime time. Care was taken to weave beauty and fragrance into the format of the show.
Radio Jockeys asked the celebs questions around beauty. Everyone could experience them. Mumbai: The toilet soaps market may have become slippery for some brands to hold on to their positions in the pecking order.
The turnover of Lux could thus be anywhere in the Rs 1,, crore range. The No. Santoor is No. An HUL spokesperson said Lux has grown well in the last year.
Even in rural India, we stuck to the same communication. This is because India had opened up and rural people were exposed to urban aspects. ET Markets Conclave — Cryptocurrency. Reshape Tomorrow Tomorrow is different. Let's reshape it today. Corning Gorilla Glass TougherTogether.
ET India Inc. ET Engage. ET Secure IT. Maintaining prices while battling inflation is tough but we'll ensure minimal consumer impact, says HUL Chairman Sanjiv Mehta "It's true that when times are tough consumers, rightfully, get more value conscious, but one of the things they also do when the times are tough is that they gravitate towards trusted big brands, brands with purpose because they cannot afford a risk of picking up a brand which might not deliver on its promise," says Mehta more.
All News Videos Photos. How brands are trying to woo millennial consumers Charles Darwin, the father of evolution, had talked about the theory of Survival of the Fittest. HUL sales growth hits a 7-quarter low in Q1 Says weak consumer sentiment and slow wage increases limited pace of expansion; expects demand to remain soft in short term. Iconic brands shed inhibitions to go boldly into the new world Some of India's biggest brands are repositioning products as wellness and health become a priority for consumers.
Hindustan Unilever questions Nielsen data Nielsen cannot be taken it as a perfect science and has to be used more as a trend rather than an absolute number, said HUL. Wipro consumer to push global brands in India Santoor, which has crossed Rs 1, crore in sales, has a 9.
Volume growth improved in India after the Goods and Services Tax implementation: Unilever Last quarter, it said tax benefits from the introduction of GST in India will be passed onto consumers with an impact at the global Unilever level of around 28 to 30 basis points on price in the second half. Why online retailers like Jabong, Yepme, Myntra are roping in Bollywood stars as brand ambassadors From watches to sportswear to jewellery to apparel to even soap, the connection between Bollywood and fashion goes back a long way.
Kirana Callertune: HUL's latest marketing initiative involving neighbourhood grocers The initiative helps the maker of Lux soap and Dove personal care products woo consumers with offers, but also to subtly convince them to pick its brands. HUL chief Sanjiv Mehta seeks to link social causes to essence of brands HUL now plans to scale up the handwash campaign to reach 45 million people in the country, its soft-spoken leader said.
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