The company responded to the long-held myth by declaring that the recipe does not and never has contained animal blood. The recipe is a secret — so much so that the global marketing director says he is not one of the privileged few to know it — but is believed to include star anise, poppy seed, saffron, and juniper berries.
You know how we all like our liqueur: with poetry. To figure out what bottle suited his new spirit best, he did what might qualify as one of the top ten coolest fact-finding processes in alcohol history: he bought a bunch of bottles and proceeded to drop them on his kitchen floor.
A label, too, would be necessary, as Mast wanted to sell the product and not just make a liqueur for himself and his family, and so he decided to pull from the name to create the iconic logo that we all immediately recognize today. While the label has stayed more or less the same, the company did roll out a new label, which you can see in the header image. JavaScript seems to be disabled in your browser.
For the best experience on our site, be sure to turn on Javascript in your browser. Have you heard the concept of liqueur? About world-famous liqueur brands, Jagermeister is a name that cannot be ignored. Where did the name of this brand come from and does it really contain deer blood?
Let's find the answer in the article below! This wine was born in by Curt Mast. He discovered and perfected the product's recipe. His son, Curt Mast , had a great passion for spirits and liqueur.
Until Curt Mast was 37, he took over from his father to run the business and Curt Mast found a recipe for a new herbal liqueur that he calls "Jagermeister" - in What does Jagermeister mean in German? It can be understood simply as the hunter, who owns the hunt. This noun is used as a title for the senior official in charge of hunting-related affairs that have been around for centuries. This wine has a daring look as well as a deer logo with a glowing cross in the center.
It makes many people curious about the story behind this logo. This logo is inspired by the legendary story of Saint Hubertus. Originally being a hunter, he was always haunted by subjugating a mighty male deer in the midst of a thousand with a glowing cross hanging from a horn antler.
The pursuit and submission of this deer changed his life and received immense respect from all things in nature as he was considered the patron saint of hunters. Curt Mast believes that this inspirational story is the perfect combination between recipes of immortal wine and taking the Deer symbol to honor the title "Master Hunter". This is the world-famous name of a liqueur derived from herbs.
About Jagermeister nutrition , it is made from 56 different herbs, fruits, roots and spices including familiar ingredients such as Licorice, Citrus peel, Anise, Saffron, Poppy Seeds, Ginger, Ginseng. In addition to the above-mentioned types, there are many other ingredients but they are kept secret and not made public.
These ingredients are crushed and soaked in water and alcohol for 2 to 3 days. After that, this mixture is further filtered and stored in oak barrels for about a year. Unflagging in popularity. Who could have guessed that what began as a celebratory drink among hunters would give rise to a story as bold, rich and varied as our iconic herbal liqueur itself?
To this day, the eyes of our founder still watch over his creation; immortalized in stone. Our striking logo draws from the tale of Saint Hubertus.
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